Trusted by businesses ready to grow
Most businesses don't need another agency. They need a marketing leader who builds the strategy, aligns the team, and drives real growth — without the six-figure salary.
Trusted by businesses ready to grow
You've tried agencies, freelancers, and doing it yourself. None of it delivered the growth you expected. Here's what's been missing.
Most businesses are running tactics without a strategy. You're posting on social media, running ads, and updating your website — but none of it connects to a bigger picture. Without a unified marketing roadmap, every dollar feels like a gamble. You need a leader who sees the whole board, not just the next move.
Your team is talented, but nobody is leading the marketing function with authority. Vendors aren't aligned. Internal teams are overwhelmed. And the CEO is stuck making marketing decisions instead of running the business. You don't need another vendor — you need an executive who takes ownership of the outcome.
You're spending money on marketing, but you can't connect it to revenue. Reports are vague. KPIs are unclear. And when the board asks what marketing is doing, you don't have a confident answer. Growth requires accountability — someone who ties every campaign to a number and owns the outcome.
1. Schedule a call. We'll listen to your challenges, audit what's working (and what's not), and identify the biggest growth opportunities in your business.
2. Get a strategy. We build a custom marketing roadmap — complete with clear KPIs, channel priorities, and a 90-day execution plan — so you know exactly what's happening and why.
3. Watch it grow. We lead the execution, manage the team, and optimize every campaign so you can focus on running your business while revenue climbs.
We've helped businesses like yours build marketing that actually works — for over a decade.
In measurable revenue generated for our clients through strategic marketing leadership.
When you have the right leadership in place, everything changes.
No more wondering if your marketing is working. Every campaign has clear goals, measurable KPIs, and a leader accountable for the results. You'll finally have a marketing function you can trust.
Stop being the de facto marketing director. Hand the reins to someone who lives and breathes growth strategy — so you can get back to leading your company, not managing ad campaigns.
Your competitors are getting louder. We make sure your brand cuts through the noise with messaging that resonates, positioning that differentiates, and creative that converts.
A full-time CMO costs $250K+. An agency without strategy wastes your budget. Fractional leadership gives you executive-level marketing at a fraction of the cost — with real accountability.
"We have enjoyed working with Josh and Jeff at Emerald Beacon and look forward to continuing our work with them and building our business."
"We have enjoyed working with some of the kindest and most talented individuals in the business. Their expertise and professionalism have truly impressed us. We are extremely satisfied and grateful for their dedication to managing our marketing efforts. They consistently deliver results, making our collaboration an exceptional experience."
"I can confidently say that Emerald Beacon has helped our business grow. I have had the unique pleasure of working with them for the last two years and it is clearly evident they center their business around great ethics and morals while producing fantastic results."
"Emerald Has been Great to work with! They have been able to help our business grow with creative Marketing plans. I have loved our weekly meeting where we identify issues and adjust Marketing launches based on real data. They also helped us re design and build our website keeping everything relevant and up to date. These guys feel like they are part of team!"
"These guys are great to work with. They are creative, strategic, and extremely transparent. They've helped us move forward on so many marketing projects that have really moved the needle for us. We really enjoy working with them."
We don't just talk strategy — we deliver measurable growth. Here's what happens when the right marketing leadership takes the wheel.
Took a regional clinic network to national dominance — managing $1M+ weekly ad spend across digital and traditional media while building custom analytics to optimize every dollar.
Custom analytics infrastructure turned traditional media into a performance channel — establishing paid search dominance in every major U.S. market.
Launched from zero — no campaigns, no brand awareness, no digital footprint. Built a full omni-channel strategy and grew to $50K/mo revenue in 6 months.
Drove consistent 30-40% monthly growth in web traffic and lead volume through targeted Google Ads, SEO, and authority-building content strategy.
Cut ad spend while increasing qualified leads and conversions. Optimized targeting and creative drove an 8% CTR and 5X ROAS across all locations.
Always-on integrated strategy combining SEO, paid social, and search ads — growing weekly leads from 12-15 to 50+ and increasing paid services by 30%.
Connect with our team in person. Learn, network, and grow with fellow marketers and business leaders.
Without marketing leadership, businesses waste budget, lose market share, and stay stuck. Here's what changes when you get it right.
Whether you need tactical execution or a full marketing leader, we have a plan that fits where you are — and where you're going.
You know what you need executed — you just need the right team to do it. Choose the channels and services, and we'll deliver the results.
You're ready to grow but need strategic direction and brand clarity before scaling.
You need a marketing leader embedded in your team who owns the strategy, the execution, and the results.
You're scaling fast and need a full CMO partner — available on-demand — to lead marketing as a core business function.
Everything you need to know about working with Emerald Beacon.
A Fractional CMO is an experienced marketing executive who works with your company on a part-time or contract basis. Unlike an agency that executes tactics, a Fractional CMO provides strategic leadership — building your marketing roadmap, aligning teams, managing vendors, and owning the outcomes. You get C-suite expertise without the $250K+ salary, equity, and benefits package of a full-time hire.
Most clients see measurable improvements within the first 30-60 days. We start with a rapid assessment of your current marketing, identify quick wins, and build a 90-day roadmap. That said, sustainable growth takes time — our goal is to build systems that compound over months and years, not just deliver short-term spikes.
We've worked across 20+ industries including healthcare, SaaS, professional services, e-commerce, home services, and B2B companies. Our sweet spot is growth-stage businesses doing $1M-$50M in revenue that need strategic marketing leadership but aren't ready for a full-time CMO. The principles of effective marketing translate across industries — what changes is the tactical execution.
AI is embedded into every layer of our process. We use it for market research, competitive analysis, content creation, campaign optimization, reporting automation, and predictive analytics. This allows us to deliver the output of a much larger team while keeping costs down. But AI is a tool, not a replacement for strategy — every piece of work is guided and reviewed by senior marketing leadership.
Engagements vary based on your needs. Our Fractional CMO clients typically get 10-20 hours per month of dedicated strategic leadership, plus ongoing access via Slack. Agency clients on monthly retainers get a defined scope of deliverables. We also offer project-based work for specific initiatives. During our discovery call, we'll recommend the right structure based on your goals and budget.
Not necessarily. Many clients keep their existing team or agencies in place — we provide the strategic oversight and leadership layer that's often missing. We'll assess your current resources, identify gaps, and make recommendations. Sometimes that means restructuring, sometimes it means better utilizing what you already have. Our goal is to build a marketing function that works, not to replace everyone.
You're not alone — that's actually why most of our clients come to us. Traditional agencies are incentivized to keep you dependent on them. We're incentivized to get you results. We operate with full transparency: you'll know exactly what we're doing, why we're doing it, and how it's performing. No vanity metrics, no spin. If something isn't working, we'll tell you and pivot. That's what real partnership looks like.
Every month without a marketing leader is another month of wasted budget and missed revenue. Schedule a free strategy call and let's build a plan for real growth.
